The blog
Launch early. Leave a lasting signal.
Guides for founders on the whole launch: before it, the day itself, and the months after, when a product has to keep being found.
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What happens after your launch page goes live
After your launch page goes live, you can link to it, share it and reuse it, and we correct any…
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What a launch on Early Launch includes
A launch on Early Launch includes a permanent page for your product, a published founder interview and an editor-written assessment.…
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The product review: what we look at and how we write it
Our review describes what the product does, who it suits, what works, what does not and how we reached that…
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The permanent launch page: what goes on it
The permanent launch page is the product’s home on Early Launch: a plain description, the founder interview, the editor’s review,…
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The founder interview, step by step
The founder interview is a real conversation about why the product exists, what is hard, and what the founder has…
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The Early Launch Kit: a launch plan you run yourself
The Early Launch Kit is a self-serve set of tools for founders who want to run their own launch: a…
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Product Hunt vs Early Launch: What Each One Gives You
Product Hunt gives a new product a very large audience for a short time, ranked by community votes. Early Launch…
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How we write about a product that has flaws
We state a product’s flaws plainly, in specific terms and in proportion, alongside its strengths. We do this because a…
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How a product gets selected for free coverage
The editor selects some products for free coverage. We look for products in the idea to early traction stage that…
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Basic, Full and Premium Evidence Launch compared
Basic Evidence Launch gives you a permanent page, an interview and a concise assessment. Full adds a deep review, a…